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Relationship between ethical consumption and happiness

Dear Ole Miss Students,

my name is Maximilian and I am a former exchange student at Ole Miss. I had the best time at OleMiss and really enjoyed the beautiful campus and the time with the students and professors.

To complete my degree I am conducting this study and research on cultural influence within developing countries on the above mentioned topic. Because of the partnership of our Universities and my exprience in both countries and on both campuses it makes sense to conduct the survey with the Students from the University of Mississippi and the Alpen-Adria University of Klagenfurt.

I really appreciate you taking your time conducting this survey!

Thank you &    !!!Hotty Toddy!!!



Information for participants


Dear participants,

thank you very much for your interest in my study. In order for you to participate, your consent for participation on the study is needed. Please read the following information carefully.   

1. purpose of the study

The purpose of this study is to investigate the relationship between ethical consumption and feeling of happiness, taking into account various factors. 

2. procedure of the study

You will be asked to answer 10 questions, which will take a maximum of 3 minutes to complete. The survey includes demographic questions as well as questions related to the subject matter.

3. benefits of participation

Participation in this study enables you to personally reflect your own consumption behavior. In addition, you make it possible to investigate scientific questions and thereby promote scientific knowledge in the field of this study.

4. risks and inconveniences of the study

In case you feel uncomfortable to answer a question you can stop the study at any time without repercussions. 

5. confidentiality of data

All information we collect in this study will be kept confidential and used only for scientific purposes (e.g., in a scientific publication). The survey is completely anonymous and the collected data is only accessible by the research team and study leaders and will be kept for a certain period of time according to the Code of Conduct of the Alpen-Adria Universität Klagenfurt.

6. voluntariness, refusal without disadvantage

Participation in the study is on a voluntary basis. Participants can cancel the study at any time without giving reasons and without disadvantage. Consent to use your data can be revoked at any time during study participation. A subsequent revocation after the end of the study is not possible due to the anonymized storage of your data. 

7. contact persons

If you have any further questions in connection with this study, please do not hesitate to contact the study management and the research team.   

Name of contact person: Maximilian Reske

Address: Universitätsstraße 65-67, 9020 Klagenfurt am Wörthersee, Austria

E-mail: mareske@edu.aau.at

Name of supervisor: Ao.Univ.-Prof. Mag. Dr. Sonja Grabner-Kräuter

Please address data protection-related inquiries to: dsb@aau.at

8. Informed Consent

I hereby confirm that I have read and understood the present information on the study in its entirety. I expressly consent to Klagenfurt University processing the above data about me. I understand that participation in the study is voluntary and that I can terminate participation at any time without giving reasons and without incurring any disadvantages. By clicking "Continue" you agree to the informed consent. If you do not wish to participate in the study, please close the window now.  


There are 10 questions in this survey.
This survey is anonymous.

The record of your survey responses does not contain any identifying information about you, unless a specific survey question explicitly asked for it.

If you used an identifying token to access this survey, please rest assured that this token will not be stored together with your responses. It is managed in a separate database and will only be updated to indicate whether you did (or did not) complete this survey. There is no way of matching identification tokens with survey responses.